ComplexCon 2019

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ComplexCon 2019
Promo Event Design
Apr, 2019
ArtCenter College of design

Special Thanks to Ko Maruyama

Final Professional Critique from:
Ko Maruyama, Miguel Lee, and
Ming Tai

This motion project is creating an upcoming promo event where is located in Los Angeles for this year. ComplexCon is an expertly curated convention and festival bringing the world of Complex to life. The groundbreaking festival and exhibition that brings together pop culture, music, art, food, style, sports, innovation, activism, and education. This is our generation’s world fair. The minds behind Complex have come together with Cultural Director/Executive Chair Pharrell Williams and legendary artist Takashi Murakami to imagine a place where creators, curators and YOU converge to celebrate and shape our culture. This year, ComplexCon will focus on the enlightenment and empowerment of the individual, reflecting the issues and conversations that permeate and influence culture today from entertainment to art to politics.

Tagline
If you want to be a part of culture and see what’s going on with millennials, this is the place to be.”

Audiences
Hypebeast, Sneaker Head, Fashion Lovers, Trendsetter, Millennials

Where
Long Beach Convention Center

Streetwear, Sport, and Music are the three main components in the animation.

 Storyboard & Mind Map

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Color Palette

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Mood Board

Reference Images

Working Process

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